Marketing Manager

About the role

We are looking for a Marketing Manager to lead and optimise our channel marketing initiatives. The role involves planning, executing and analysing campaigns across multiple digital platforms to drive brand awareness and sales growth.

Key responsibilities

• Evaluate and improve existing channel marketing strategies.
• Develop and implement new channel marketing plans and campaigns.
• Manage digital marketing activities including social media, PPC, email marketing, website content and SEO.
• Analyse market trends, consumer behaviour and competitor actions to refine strategies.
• Identify appropriate marketing platforms and channels aligned with campaign objectives.
• Monitor campaign performance, adjust tactics and report on key performance indicators.
• Collect and analyse campaign data to produce performance reports.
• Maintain marketing communications and build strong relationships with partners.

Required profile

• Bachelor’s degree in Marketing, Business Administration or a related field.
• Experience in channel or digital marketing and campaign management.
• Strong communication, coordination and presentation abilities.
• Proficiency with Microsoft Office and marketing analytics tools.

Required skills

• Social Media marketing
• PPC (pay‑per‑click) advertising
• Email marketing platforms
• Search engine optimisation (SEO)
• Marketing analytics tools