Digital Products Specialist – Digital Campaigns Management

About the role

The Digital Products Specialist will support the growth of our digital services by identifying new opportunities, managing campaign execution and ensuring product performance aligns with business goals. You will work closely with Marketing, Product, Customer Experience and technology partners to deliver revenue‑generating digital campaigns.

Key responsibilities

• Conduct market tracking and competitor benchmarking to generate actionable insights for digital products.
• Monitor key performance metrics such as DAU, MAU, ARPU and engagement, and produce regular performance dashboards.
• Manage commercial aspects including pricing, revenue tracking, reconciliation and invoicing.
• Plan and execute go‑to‑market activities, including seasonal and festival campaigns, in coordination with cross‑functional teams.
• Coordinate day‑to‑day operations with external partners, ensuring timely issue resolution and delivery.
• Collaborate with Technology and Product Development on new product launches and enhancements.
• Support CMS configuration, portal updates, content refresh and UAT activities.
• Assist Customer Experience teams in resolving customer issues and escalations.
• Ensure compliance with internal guidelines, terms & conditions and regulatory requirements.

Required profile

• 2‑5 years of experience in campaign management, digital products or gaming/entertainment platforms.
• Strong analytical and problem‑solving abilities with a revenue‑focused mindset.
• Excellent communication and stakeholder‑management skills.
• Experience working with external vendors or partners.
• Basic understanding of technical integrations and digital platforms.
• Ability to manage multiple tasks in a fast‑paced environment.

Required skills

• CMS
• UAT

What we offer

• Opportunity to shape the growth of innovative digital services.
• Collaborative environment with cross‑functional teams.
• Exposure to data‑driven product management and revenue optimization.