Digital Marketing Specialist
Rᴏʏᴀʟ Mᴏᴛᴏʀ Gʀᴏᴜᴘ ᴏꜰ Cᴏᴍᴘᴀɴɪᴇꜱ · Rangoun
Job description
About the role
We are looking for a creative Digital Marketing Specialist to boost the online presence of our diverse product portfolio, including electric vehicles, agricultural machinery, lubricants, skin‑care and spare parts. Reporting to the Head of Marketing, you will shape and execute digital strategies that increase brand awareness and loyalty across Myanmar.
Key responsibilities
- Own and maintain the master monthly publishing calendar, ensuring all creative assets are scheduled and released on time.
- Plan, purchase and optimise media across Facebook, TikTok and Google, managing budgets and targeting specific audience segments to achieve the lowest cost‑per‑acquisition.
- Monitor engagement, conversion funnels and other performance metrics, delivering weekly reports to senior management.
- Collaborate with the creative team to produce compelling content that aligns with brand objectives.
Required profile
- Bachelor’s degree (marketing preferred) with proven experience in digital marketing.
- Hands‑on experience leading SEO, social‑media page management, content strategy, campaign management and media buying.
- Demonstrated ability to identify target audiences and design digital campaigns that engage and convert.
- Track record of managing social‑media channels for a reputable organisation.
Required skills
- SEO
- Social media management (Facebook, TikTok, Google Ads)
- Content strategy and creation
- Campaign management
- Media buying and budget optimisation
What we offer
- Opportunities for career development within a growing group of companies.
- A supportive work environment focused on innovation and teamwork.
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Published 3 weeks ago
Expires 1 month from now
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Rᴏʏᴀʟ Mᴏᴛᴏʀ Gʀᴏᴜᴘ ᴏꜰ Cᴏᴍᴘᴀɴɪᴇꜱ
Rangoun
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