Senior PR Manager – Southeast Asia

About the role

Binance is looking for a Senior PR Manager to shape and execute its public relations strategy across Southeast Asia. You will be the voice of the company in the region, building media relationships, navigating regulatory sensitivities, and ensuring consistent, credible communications.

Key responsibilities

• Develop and implement an integrated PR and communications strategy for Southeast Asia aligned with global positioning.
• Prioritize media engagement to boost visibility and sustain brand credibility in the region.
• Build and maintain relationships with top‑tier business, financial and tech media, securing interviews, op‑eds and feature stories.
• Collaborate with Legal, Compliance and Policy teams to ensure all external communications are accurate, compliant and risk‑appropriate.
• Support regulatory communications, market restrictions updates and crisis management.
• Lead PR planning for product launches, partnerships, corporate announcements and regional campaigns, ensuring localized yet consistent messaging.
• Manage local PR agencies and coordinate with Marketing, Social, Community, Partnerships and Global Communications teams.

Required profile

• Proven senior PR leadership experience with strong regional media networks.
• Background in regulated industries such as finance, fintech or technology.
• Ability to balance proactive storytelling with risk‑aware communications.
• Excellent collaboration skills with legal, compliance and cross‑functional teams.

Required skills